Yeah, that’s Mark on the dirt bike. That’s what he does when he's not writing. Thinking. Or creating. The problem is he’s always thinking which might explain why he’s suffered so many mishaps. It always comes down to something like how to generate some buzz for a bank vs. how to navigate the next turn without hitting a tree and breaking your arm.
For the past 12 years, Mark has worked at some of the top agencies and more recently as a freelance creative director/writer. His experience covers everything from social, digital, PR and traditional work for big brands with million dollar budgets to smaller clients with thousand dollar budgets.
His work has won numerous awards but more importantly, he has helped build brands and earned the respect of clients and peers. Mark’s philosophy is simple: “tell stories other people aren’t. And when riding a dirt bike avoid trees.”
EXPERIENCE
2022 - 2024 - Freelance CD/Writer| Rethink, Juliet, Giants & Gentlemen
2021 - 2022 - Freelance CD/Writer | Leo, Cossette, Grey, The &Partnership, Forsman & Bodenfors
2018 - 2021 - JWT | Associate CD
2015 - 2017 - Taxi | Writer
ACCOUNTS
Service: Air Canada
Food & Beverage: Boston Pizza, Burger King, Tim Hortons, McDonalds
Automotive: Chrysler, GM, Toyota
Retail: Target, Canadian Tire
Financial: BMO, HSBC, Scotiabank
Alcohol: Heineken, Coors, Vizzy, Molson
Pharma: Pfizer/Viagra, Johnson & Johnson, GlaxoSmithKline, AstraZeneca
Tel-Co: Telus, Bell, Freedom Mobile
Government: Ontario Health & Safety, Illinois Tourism
Public Service: World Vision, Special Olympics, White Ribbon
Packaged Goods: Kraft, Lays, Effem Foods, Nestle
Other: Toronto FC, Tev Bikes, Toronto Speakers Academy
AWARDS
D&AD
Cannes
One Show
COMM Arts
Marketing Awards
ADCC
Applied Arts
Lotus Awards
Media Innovation Awards